Around 77% of consumers own a credit card, making them a critical product offering to members across all generations and the credit score spectrum.
Download the report for answers to these key questions:
- What types of credit cards are preferred by consumers?
- Do cardmembers spend more on general-use or co-branded cards?
- What factors sway consumers to choose one card over another?
Explore additional data on consumer card type preferences, drivers that impact usage, and trends by demographic in the full report.
Feeling inspired? Share these insights on social.
Gain Access
Feeling inspired? Share these insights on social.
